The fischer group of companies is not only committed to human and employee rights, but also demonstrates a sense of ecological duty with its orientation towards the WIN Charter and the Sustainable Development Goals. In particular, fischer focuses on five of the twelve guiding principles of the WIN Charter, while also taking into account the other seven guiding principles. According to these, the respectful, value-oriented and economical use of resources, the efficient use of energy, the safeguarding of corporate success and jobs, the support and development of sustainable innovations, and the involvement of the region in a variety of projects to promote the development of resilient infrastructures and sustainable industrialization are essential components of the corporate philosophy. Accordingly, the following maxim applies to the fischer brand: “Sustainable entrepreneurial action is responsible action that strives for long-term economic success in harmony with the environment and society.”